My Age of Investment - Chapter 1479 Suwan S1 chip

  Chapter 1479 Suspicion S1 Chip

  San Francisco, Grassland Art Center.

   When Xia Jingxing opened the box and took out a shiny golden mobile phone, the audience exclaimed.

   Under the spotlight, Xia Jingxing introduced: "This is today's protagonist, Fuxing FX3, a completely innovative mobile phone!

  Why do you say that?

   Please look at its appearance first. The front body is made of aluminosilicate glass, which is 30 times harder than plastic in chemical strength, more scratch-resistant and more durable.

  The screen glass uses an anti-grease coating to keep the body clean and tidy.

  The band that wraps around the phone case is a stainless steel band forged from a custom alloy that is five times stronger than standard steel.

   As for the final rear fuselage shell, does it look like a golden brick from a distance? It's actually an aircraft-grade aluminum alloy, and we've given it a champagne gold color..."

  Xia Jingxing kept flipping his hands, showing and introducing the "local gold mobile phone" in his hand from all angles.

   The huge screen wall behind him projected the movements of his hands in detail, and the details of the appearance design of the mobile phone were clearly presented in the eyes of every audience present, making them mesmerized.

   "In the past, smartphone casings were generally made of plastic, and the color matching was mainly black and white.

  Reviving the exterior design of FX3 is a small breakthrough.

  This time, we have provided a total of three appearance colors of gold, silver and gray for consumers to choose. "

  Xia Jingxing pointed to the screen behind him, and Fuxing FX3 in three appearance colors appeared on the screen in a timely manner.

  "The aluminum alloy shell not only reduces the weight of the phone, but also makes it thinner and lighter.

   Let’s take a look at this set of parameter comparison pictures.

  Revival FX2S is 12.3mm thick and weighs 135g.

  Renaissance FX3 is 7.6mm thick and weighs 112g.

  Lighter and thinner is not only the pursuit of some adult product manufacturers, but also the inspiration for our design of mobile phones. "

   There was a burst of laughter from the audience. Upon seeing this, Xia Jingxing smiled slightly, "In addition to the two characteristics of lightness and thinness, the aluminum alloy shell has two characteristics, one is wear resistance and fall resistance, and the other is that the hand feel is stronger than that of plastic materials."

   The audience under the stage all listened carefully, and many people felt that Xia Jingxing did not summarize it completely, and the metal shell was more advanced than the plastic shell.

   And compared to the Fuxing FX2S and the previous two mobile phones with some bulges in the center of the rear cover, the latest Fuxing FX3 has a flat rear cover.

   From the perspective of visual effects, Fuxing FX2S and the previous two mobile phones look a bit bloated, while Fuxing FX3 is undoubtedly slimmer and more in line with public aesthetics.

   No matter from which point of view, the exterior design of Fuxing FX3 can be regarded as a major upgrade and revision, which is very different from the three previously launched mobile phones, worthy of the word "innovation" in Xia Jingxing's mouth.

   As for "comprehensive innovation", let's take a look at the core of the mobile phone.

  Wisdom Fruit’s tablet computers have used self-developed chips, while Fuxing tablets are still using Samsung products.

   This made many loyal fans of Fuxing mobile phones present, both looking forward and worried.

   They expect Fuxing mobile phones to be equipped with self-developed chips to compete with Wisdom Fruit; their concern is that the rise of Fuxing mobile phones is too short and does not have such technical strength.

  Fuxing mobile phone has been sold in the United States for more than three years. It has launched three mobile phones successively, and it has accumulated a lot of die-hard fans.

  The more than 2,000 guests who attended the mobile phone conference today, most of them are die-hard fans of Fuxing mobile phones, and the rest are journalists, some digital product evaluation bloggers on YouTube platforms, and technology V.

   "The appearance is basically finished, and it's time to introduce its core.

   But before that, let me introduce another product launched by Fuxing Semiconductor Group, a subsidiary of Fuxing Industry. "

   After hearing the name of Fuxing Semiconductor, many people in the audience were excited, and they immediately thought of the SoC chip.

   Under the gazes of countless eyes, a running monster suddenly appeared on the big screen behind Xia Jingxing, as if it was about to jump out of the screen, which shocked the audience.

  Why is it called a monster? Because they Americans have never seen such a strange-looking animal. It looks like a lion, but it has two horns, and its appearance is hideous, not like a good stubble.

   However, there are also some young Americans who think this animal is very cool, and they all speculate on what prehistoric creature it may be, and can't wait for Xia Jingxing to give them popular science.

  Xia Jingxing pointed to the pinyin of "Suanni" on the screen and introduced with a smile: "This is our mobile phone chip brand Suan, which is a mythical creature in ancient China that feeds on tigers and leopards, and is a symbol of invincibility.

  Our chip brand takes this name, and it also has a beautiful meaning of his power and invincibility.

  Let's take a look at the technical parameters of the first mobile phone SoC chip, the Sunying S1, which was launched by Sushen Chip. "

   As soon as Xia Jingxing finished speaking, the picture of the beast disappeared, and was replaced by a table, which listed the various technical parameters of the chip in detail.

  Designed based on ARM's Cortex-A8 architecture;

  CPU clocked at 1GHz, L1 cache 64KB, L2 cache 640KB;

  Using 45mm process;

  Samsung Electronics OEM;

  …

   Looking at this string of text and data, the guests in the audience began to talk to each other, and they were all discussing the Sushen S1 chip launched by Fuxing Semiconductor.

   Seeing this scene, Xia Jingxing smiled slightly, since he dared to speak out, he naturally had some confidence in it.

  Rejuvenation FX3's "comprehensive innovation" is by no means a slogan, but a real technical upgrade.

Originally, he didn't have much hope for the chip design department in Silicon Valley, because there was too little research and development time. He thought that if the chip development progress could not catch up with the Fuxing FX3, it would be used for the next mobile phone, or for the Honor mobile phone. also.

   As a result, Chen Zongjian led the team to add two consecutive classes, and caught up with the progress of Fuxing FX3, which gave him a big surprise.

   However, it is not without side effects. The chip design department in Silicon Valley is full of complaints from Chen Zongjian, and it also makes Fuxing Industry a company that Silicon Valley people are somewhat afraid of.

   In order to appease the emotions of the employees, he had to let the company reward the employees who have made great achievements, and at the same time, he also took out his own private jet for the employees to travel around the world and take paid vacations.

   Overall, it was all worth it.

The advent of the   狻猊 S1 chip not only fired the first shot of the rise of Fuxing Semiconductor, but also let Fuxing mobile phone get rid of the embarrassing situation of not mastering the core technology.

  The sales failure of Fuxing tablets has actually confirmed one thing, and consumers are becoming more and more critical.

   There are more and more smartphones on the market today, and more and more brands are available for consumers to choose from.

  Rejuvenation mobile phones need to do more innovation to open the gap with competitors if they want to be prosperous.

   In addition to seeking breakthroughs in chips, he also focused on the shape design of mobile phones.

   Now that the two-pronged approach has been implemented, he has become more confident about the good sales results of the revival FX3.

   After the chip introduction session, Xia Jingxing connected the mobile phone to the screen projection cable and began to demonstrate the various functions of Fuxing FX3 to the audience.

   Compared with the 256MB running memory of Fuxing FX2S, the running memory of Fuxing FX3 has been doubled to 512MB.

  The larger running memory makes the use of various mobile applications more smooth and silky.

  Xia Jingxing shook his phone from left to right, manipulating the game characters to run wildly on a small road, making sharp turns or jumping over a bunch of flames from time to time...

  The audience is used to it, every time a mobile phone conference is held, Xia Jingxing always brings a fresh mobile game.

   The mobile games such as jerking off and go-kart that Xia Jingxing played before have now become popular games in the Android app store.

   Today's mobile game called "Temple Run" is also quite interesting, thrilling and exciting, and many people enjoy watching it.

   However, Xia Jingxing chose to "jump off a cliff and commit suicide" after only a few minutes of playing, which made many people feel regretful.

"Because of time constraints, I won't play more! But I don't think you guys are addicted to it. It doesn't matter. You can buy a Fuxing FX3 and go back and play slowly. I've already run 500 meters. After running 10,000 meters, remember to hit me on Facebook and Twitter, and I will give you a small gift.

   The specific gift will not be disclosed, and a little mystery will remain. "

   Xia Jingxing's half-hearted behavior made many viewers itch with hatred, but he didn't hate it at all.

   Because in their eyes, Xia Jingxing is a very close-knit and down-to-earth super-rich. For example, the other party often holds lottery activities on Facebook and Twitter when he disagrees, and even sends mobile phones and cars to employees.

  Compared to those plucky American tycoons, this Chinese tycoon is simply synonymous with generosity.

   "The Fuxing FX3 has a built-in three-axis gyroscope, which can cooperate with the direction sensor to provide six-axis motion sensing, such as up and down, left and right, forward and backward, as well as pitch and roll.

   Android game application developers can use the gyroscope technology to bring more fun games to users through our open API interface.

   In addition to "Temple Run", you can look forward to what other interesting games will appear on Fuxing Mobile. "

   After that, Xia Jingxing began to introduce the camera of the mobile phone.

   "The rear camera has been upgraded from 3 million pixels to 5 million pixels, equipped with 5x digital zoom function, and built-in LED flash. At the same time, a front camera has been added. What is it for? Let me show you."

  Xia Jingxing turned on the front camera, turned his back to the audience, raised his mobile phone high, and took a selfie for himself. At the same time, he also took a picture of the black heads under the stage as the background.

   "It's so beautiful to shoot, be sure to post a Facebook update."

   In the roar of laughter from the audience, Xia Jingxing quickly opened the Facebook application and posted a message.

   Soon, the more than one hour mobile phone conference began to come to an end.

  Xia Jingxing began to announce the price of the mobile phone. Because the US market is a contract phone, the price is still as low as ever. The 16GB version is priced at $199, and the 32GB version is priced at $299.

   In the Chinese market, the bare metal is 4999 yuan and 5999 yuan respectively.

  …

  …

The second day after the    press conference, the smart fruit mobile phone launched the iPhone 4.

   This is known as the most classic smart fruit phone, which caused a heated discussion as soon as it was unveiled.

The mobile phone is not only equipped with the first self-developed chip A4 processor of Wisdom Fruit, but also has been upgraded in appearance design. The "sandwich" structure of stainless steel frame and double-sided glass design brings no less visual impact. In Renaissance FX3.

   Then the two mobile phones were pinched again without any accident, and their respective fans and supporters fought on the Internet.

  Fans of Fuxing mobile phones ridiculed that the double-sided glass design of smart fruit mobile phones is pure money pit;

   Fans of smart fruit phones ridiculed that the local gold color of the revival phone is too vulgar and lacks aesthetics.

   In general, the network evaluation of the two mobile phones is still evenly matched.

  Many professionals have given their assessments and believe that the Fuxing mobile phone has made up for the shortcomings of the chip this time, and the scene of the Fuxing tablet losing to the Wisdom Fruit tablet will not be staged again, and the two mobile phones may be on an equal footing in terms of sales.

   But even on an equal footing, Jobs never wanted to see it.

   "How did they develop a mobile phone chip? They couldn't have done it in such a short period of time."

   Jobs sat on the sofa with a decadent look, his head buried, and his hands kept scratching his hair.

   Things were beyond his expectations once again!

   He originally thought that the iPhone 4 would violently attack the Fuxing mobile phone, hit the opponent by surprise, and complete the surpassing of this mortal enemy in terms of sales.

   As a result, the other party also has a self-developed chip!

   And the appearance design is also very good, even in his harsh eyes, the appearance design of the revival FX3 is not a failure, even 1.7 mm thinner than their iPhone4, 25 grams lighter.

  At present, the two mobile phones are still accepting reservations, and no specific sales have been announced.

   But Jobs had a bad feeling that this time he might not be able to beat the renaissance phone.

   Thinking of the successive defeats of the plot against Xia Jingxing, Jobs was so angry that his liver hurt, he really couldn't afford it, when would he see Xia Jingxing unlucky!

   Compared with Jobs' gaffe, Cook is much calmer.

   He comforted: "Don't care too much about sales, the revival of mobile phones has now become a climate, and it is difficult for us to eliminate them with one or two mobile phones.

   This incident reminded me that it has become more and more difficult to revive mobile phones.

  Daren Xia seems to be able to calculate our plan, and every time he makes a shot, he can get stuck on a certain key point.

   Let’s just say this self-developed chip, we launched it, and he launched it too.

Ugh…"

  Cook became angrier the more he thought about it, and he didn't want to talk any further.

  Fuxing mobile phone is like a candy, sticking to the fruit of wisdom, no matter what method they use, the other party can always keep up with them.

   In the face of such a difficult opponent, it is hard not to feel a sense of powerlessness.

   "No, we haven't lost yet!"

  Jobs suddenly raised his head, looked at Cook with red eyes, and said, "Do you think there will be any flaws in their chip design?"

   Cook was stunned for a moment before answering: "No, it must have been verified countless times."

   Hearing what Cook said, Jobs also recognized some reality a little bit, but he still asked reluctantly: "Samsung is so proud of the Fuxing mobile phone, it's hard not to have some ideas, right?

   They both belong to the Android camp and are also targeting the high-end mobile phone market. Taking one more bite of the revival mobile phone means that Samsung will take one less bite.

   The most important thing is that the chip of the revival mobile phone is made by Samsung.

   I guess it is difficult for the two companies to become friends. "

   Cook asked, "What do you mean?"

   "Google is now looking for allies, I think you can ask Mr. Eric Schmidt to come out and talk to try to promote the cooperation between Google and Samsung."

   Cook thought for a few seconds and said, "Is it inconvenient for me to come forward?"

   "Then you go to Larry Ellison. I heard that Oracle has lost a lot of orders in the Chinese market recently. He must be willing to help."

   Cook frowned: "Is there any obvious benefit to us from this?"

  Cook feels that Jobs is a little obsessed now, and he has to do things that hurt others and not himself.

   Jobs sneered, "If Samsung completely joins the Google camp, what are the consequences for you?

  Chrome and Android, Samsung and Fuxing phones, will definitely blow the dog's brain out.

  Once they are busy fighting, wouldn't the development opportunity that really belongs to Wisdom Fruit and IOS come? "

   (end of this chapter)